08/08/2021
IAA Malaysia, in taking the credo of IAA as the Global Compass for the Marketing and Communications industry, embarked on research on the ills that ail the Work-from-Home population. From mid-march 2020, WFH [...]
07/08/2021
Courage at the Crossroads is the story of a village boy born to replace a brother he had never met. A story of a university drop-out who followed his heart to an unexpected journey to [...]
02/02/2021
Brands play a critical role in fuelling economic recovery in the current slowdown compounded by the Covid-19 pandemic, according to International Advertising Association (IAA) Malaysia chairman [...]
21/12/2020
KUALA LUMPUR: A crisis triggers brand owners to reorient their marketing efforts, and usually, advertising and promotion (A&P) budgets are the first to be slashed. However, […]
25/09/2020
John is not just an industry leader but actively carries our country’s flag proudly around the globe in his capacity as Chairman & CEO of IAA […]
26/08/2020
At the recently held 27th AGM of the International Advertising Association Malaysia, Entropia’s Founder-Senior Partner Prashant Kumar [...]
29/05/2020
As the COVID-19 is reshaping our industry and lives as we speak, we felt it was important to connect with leaders representing different sectors of the Marketing Communications, around the world to get a sense of how they’re dealing with their businesses, employees, operations to [...]
22/04/2020
KUALA LUMPUR, 20 April 2020 - Ten leading associations [...]