21/12/2020
21/12/2020
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KUALA LUMPUR: A crisis triggers brand owners to reorient their marketing efforts, and usually, advertising and promotion (A&P) budgets are the first to be slashed. However, […]
25/09/2020
25/09/2020
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John is not just an industry leader but actively carries our country’s flag proudly around the globe in his capacity as Chairman & CEO of IAA […]
26/08/2020
26/08/2020
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At the recently held 27th AGM of the International Advertising Association Malaysia, Entropia’s Founder-Senior Partner Prashant Kumar [...]
29/05/2020
29/05/2020
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As the COVID-19 is reshaping our industry and lives as we speak, we felt it was important to connect with leaders representing different sectors of the Marketing Communications, around the world to get a sense of how they’re dealing with their businesses, employees, operations to [...]
22/04/2020
22/04/2020
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KUALA LUMPUR, 20 April 2020 - Ten leading associations [...]
12/12/2019
12/12/2019
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THE STAR: KUALA LUMPUR, 9 December 2019 - What is a long festering issue in Malaysia and around the world was thrust into the spotlight by the International Advertising Association (IAA) Malaysia at its recent forum series event.
08/12/2019
08/12/2019
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KUALA LUMPUR, 28 November 2019 - What is a long festering issue, in Malaysia and around the world, was thrust into the spotlight by the International Advertising Association Malaysia at its Forum Series event today.
22/08/2019
22/08/2019
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FOCUS MALAYSIA: 22 August 2019 - “This will enhance and strengthen government relations with industries, while building greater trust amongst all parties,” he said.