Understanding the impact of COVID-19 on the Marcom industry
IAA Leadersview
29/05/2020
Entropia’s Prashant Kumar appointed Advisor to IAA Malaysia at AGM
26/08/2020
Results of the global survey undertaken by IAA and Nielsen. The purpose of the survey was to:
- Understand the impact of COVID-19 on the Marcom industry
- Gain insight into the projected ‘new normal’
- Gather ideas on how the IAA can help the industry going forward
IAA Malaysia is pleased to share the results of this survey and with a special Asia analysis segment.
