Brands
13/08/2019
Join us! Across the world, in developed nations to emerging economies to Third World countries, brands are facing [...]
28/08/2018
In over a hundred years, big brands have survived wars, recessions and public relations disasters (self-inflicted or otherwise).
24/05/2017
KUALA LUMPUR, 24 May 2017 -Everywhere in the world, the burning question in people’s minds is ‘Who Owns The Brand? Marketer or Consumer?’
17/05/2017
Join us! In the digital era, the lines are blurred on where lies the ownership of the brand, who’s the custodian and who and what shapes […]