News

07/08/2021

COURAGE AT THE CROSSROADS by Andreas Vogiatzakis

Courage at the Crossroads is the story of a village boy born to replace a brother he had never met. A story of a university drop-out who followed his heart to an unexpected journey to [...]
02/02/2021

Brands’ Role in Economic Recovery

Brands play a critical role in fuelling economic recovery in the current slowdown compounded by the Covid-19 pandemic, according to International Advertising Association (IAA) Malaysia chairman [...]
21/12/2020

Why brands matter for economic revival

KUALA LUMPUR: A crisis triggers brand owners to reorient their marketing efforts, and usually, advertising and promotion (A&P) budgets are the first to be slashed. However, […]
25/09/2020

IAA Malaysia President John D Chacko named Chief Judge for Malaysian CMO Awards 2020

John is not just an industry leader but actively carries our country’s flag proudly around the globe in his capacity as Chairman & CEO of IAA […]