News
03/03/2025
IAA Malaysia launched its ‘Education Series 2025’ recently by sharing latest developments within the Digital Out-of-Home (DOOH) media landscape. Three accomplished speakers from the field of media, data science and marketing shared insights and real-life case examples to demonstrate the evolving role of DOOH in brand building and sales and marketing metrics attribution.
02/07/2023
Subscription revenues increased by 18% compared to Q1 2022, while 75% of publishers report strong confidence in advertising revenue growth..