This program is being presented by TikTok exclusively for IAA. Individuals that complete the program will be issued an official "TikTok Academy" badge in recognition of their participation. The session will not be recorded and will only be available live.
I. Introduction to TikTok + Our Community
Our platform narrative, covering platform essentials, audience reach, what makes us different and unique, and a few key takeaways from Nielsen's authenticity study
II. Creative Best Practices
Creative tips and tricks to help brands find their voice and amplify their message on TikTok.
I. Products Overview
A deep dive into what makes our product solutions unique, and how we build them to solve real brand needs.
II. Case Studies
Case studies that bring our products to life and show how brands are leveraging the power of TikTok.
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