IAA Future Leaders Series
Live training session from TikTok Academy for IAA on October 20th
14/10/2021
IAA Malaysia’s Compassion campaigns picks up award
16/12/2021
Topic: Do brands matter during the current pandemic and beyond?
Almost two years now, the pandemic has turned the world on its head. Wider concerns envelope people’s lives, shopping habits and patterns have changed. People tend to empathise with brands that resonate with their values and beliefs. Is this fact?
The IAA Malaysia's Future Leaders Series is the first of a series of webinars in collaboration with UiTM.
DATE:
30 Nov 2021 (Tue)
TIME:
8:00PM - 9:30PM
LIVE STREAM:
Facebook Live
PANELIST:
Prof. Dr. Mohd Adnan Hashim
Professor of Advertising, Faculty of Communication and Media Studies, Universiti Teknologi MARA (UiTM)
Mohd. Adnan Hashim is currently a contract professor in advertising at the Faculty of Communication and Media Studies (FCMS), Universiti Teknologi MARA. Throughout his over 30 years of experience in the academic world of communication and advertising, Adnan has been involved in various research efforts, consultancy and publications.
He is author of the first advertising book in Malaysia (published in 1994). He was also a former Dean of FCMS. Other than lecturing and conducting research, he is presently an external examiner for advertising at Tuanku Abdul Rahman University College, SEGi University College, Quest International University and Asia e-University.
To him, a university like any other product, needs a convincing brand to attract students and academicians seeking the brand’s assurance. More importantly, the university must deliver what it promises.
John D Chacko
Adjunct Professor UiTM FCMS | President IAA Malaysia | Global VP Education IAA Global
38 years in global branding, marketing and communications leadership in FMCGs like Kraft, Coca-Cola, etc. across 6 continents.
Led the 2008 Coca-Cola/ McD’s Beijing Olympics sponsorship activation and was the Olympic Torch bearer.
Chairman of the IAA World Congress 2023
Madiha Fuad
Founder, PlusVibes | PhD Candidate, Taylor’s University | Alumni, Faculty of Communication and Media Studies, UiTM
Madiha Fuad (Maddy) is the Founder of PlusVibes, a mental health solutions provider with services such as mobile application, workshops, self-care products and a foundation.
In just one year, PlusVibes has close to 10,000 users and has received thousands of positive feedbacks from those specifically suffering from depression, anxiety and suicide ideations.
Maddy aspires to transform the education landscape in Malaysia, starting with the need to for mental health awareness and workshops for the public, employees, and students. She conducts talks for corporate companies, universities and is frequently invited for TV appearances.
Maddy obtained an MBA with a High Achiever Scholarship and is in her last semester for her PhD in Business at Taylor’s University with a 100% scholarship. She has been an entrepreneur for the past 8 years venturing into various businesses such as F&B, interior design, fashion and most recently, software development.
Dewi Seribayu Nordin Selat
PhD Candidate, Faculty of Communication and Media Studies, UiTM
Dewi Seribayu is currently a PhD candidate at the Faculty of Communication and Media Studies, Universiti Teknologi MARA. She wrote the winning essay “The Role of Journalism in Eradicating Poverty” for the Journalism Essay Contest of the UNICEF Urban Child Poverty and Deprivation Study of Low-Cost Flats in Kuala Lumpur.
She majored in Public Relations and is interested in the areas of social media and branding.
Prabha Nayar
Moderator | Hon. Secretary IAA Malaysia | Communications Strategist & Creative Director
With over 30 years’ experience in the Advertising / Branding / Marketing / Promotion industry, Prabha has evolved into a multi-talent professional, with skillsets of copywriter-art director-creative director, jingle writer, commercial film director, planner, strategist, motivational trainer, event moderator, event speaker, and event conceptualiser.
Known for research and insights, Prabha has spearheaded sales-resultant and award-winning campaigns and has developed key campaigns for tourism, automobile, property and banking-finance sectors, along with pro bono public service campaigns, impacting and driving social causes.
