Regulatory Challenges Facing Brands & Consumers

Brand, consumer issues addressed
August 19, 2019

“This will enhance and strengthen government relations with industries, while building greater trust amongst all parties,” he said, adding that he welcomes the government’s support to engage in a constructive dialogue with thought leaders, industry players and marketers alike, at the forum and beyond.

Among the international presenters and panellists were Seth Hays, Chief Representative, Asia-Pacific International Trademark Association; Samir Dixit, Managing Director, Brand Finance Asia Pacific; and Mike Ridgway, Director, Consumer Packaging Manufacturers Alliance.

Chacko underlined the fact that brands have a responsibility to all constituents, including the consumers.

“Brand owners must exercise responsibility in their business philosophy by delivering practices that meet 360-degree expectations, and not wait or depend on a black and white from regulators,” he said.

Read more at https://focusmalaysia.my/Snippets/regulatory-challenges-facing-brands-consumers

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